A forgotten UX need: Selection by exclusion

Time to read: 3 minutes Today I was advertised a lovely-looking wine subscription box. Seems genuinely smart, as it asks you flsvour preference questions, like “the evening is winding down, are you most likely to reach for a platter of cheese, a sponge cake, or macarons?”. But. Like many other services like it, it does not account for managing selections […] continue reading »